Ferrari’s figures show that 85 per cent of Ferrari owners go on to buy another Ferrari, which is one of the highest loyalty rates in the industry. And the new California T is expected to reinforce that trend, because it’s sales tag is around $400k.
Priced from $409,880 the California T is the most affordable model from Ferrari in almost a decade, when the 360 Modena was discontinued in 2005 priced from $369,500.

The circa $50,000 price reduction over the California it replaced – the California T gets a new body a new twin turbocharged engine – will be enough to make it the most popular model from the brand, according to Ferrari Australasia president and CEO Herbert Appleroth.
There’s a good chance it will be the biggest selling Ferrari ever,” said Appleroth. “Already the popularity is overwhelming.”
He said by the end of June he expected a 12 month waiting list on the California T, with the model expected to boost Ferrari sales; so far this year the brand’s sales are down 26 per cent but the arrival of the California T is planned to boost full-year sales up by 10 per cent.

Appleroth describes the California T as the most “everyday” Ferrari ever produced, something that boosts its appeal because it is the “right car for the right time … it’s not ostentatious, it’s stylish, it’s ergonomically functional…”
Powered by a 3.9-litre twin-turbo V8, the new FerrariCalifornia T produces 412kW of power, which is significantly up on the 338kW of the 4.3-litre non-turbo V8 California it replaces. But it’s the jump in torque – a 56 per cent jump from 485Nm to 755Nm – thanks to the turbochargers that promise the most marked improvements to everyday driving.
All that power is fed through a seven-speed twin clutch automatic gearbox.
And, being a Ferrari, performance is high on the agenda, with the folding hard-top four-seater claimed to blast to 100km/h in just 3.6 seconds on the way to a top speed of 316km/h.
So, yes….it’s another awesome example of this carmaker’s expertise, but of course, affordability is a relative term.
Source
The “Affordable” Ferrari